Tag: Dead
Bike Sales Are DOWN 24%. Is the Cycling Revolution Dead?
Cycling has long been hailed as the ultimate eco-friendly and health-conscious mode of transportation. Yet, despite the growing emphasis on sustainability and urban mobility, bicycle production in the European Union has seen a significant drop. In 2023, EU member states produced 9.7 million bicycles—a sharp 24% decrease from the 12.7 million produced in 2022. What’s causing this surprising downturn, and does it signal the end of the cycling revolution? The Numbers Behind the Decline According to Eurostat’s latest data, bicycle production declined in 14 of the 17 EU countries that reported figures for 2023. Notably, some of the largest producers experienced the steepest declines: Romania: A drop of 1 million units, bringing total production down to 1.5 million. Italy: A…