The Bicycle Club

  Strava announced Michael Martin as the company’s new Chief Executive Officer (CEO) this week. Martin is currently the general manager of YouTube Shopping and will take over his new role and serve on the Strava board of directors starting 2 January 2024. As a veteran technology, media, and retail executive, Martin worked as a product leader at Nike. His portfolio previously included the Nike Run Club, Nike Training Club, Nike Adapt, and the Apple Watch Nike+. A New CEO for Strava “I’m thrilled to join Strava,” Martin said in a statement to the press. “My experience has shown me that motivating people to become more active is a massive and universal challenge. I am in awe of what Michael,…

In the world of Formula 1, they dub it the “silly season” when drivers engage in team swaps, reshuffling the roster before the year’s end. Similar to this phenomenon, the cycling industry is currently in the midst of its own “silly season.” This week, Strava revealed its new CEO, Michael Martin, formerly associated with Nike and YouTube. Adding to the industry buzz, the renowned e-bike brand Cowboy has shared exciting news about two influential figures joining its ranks. In an official press statement, Cowboy disclosed that Harpreet Singh Rai, previously the CEO of health tech wearables giant Oura, will now contribute as a board member. Additionally, Kevin Cornils, the former Chief Commercial Officer at Peloton, is set to join as…

Did you know that Coventry recently banned electric bikes and scooters from its city centers, sparking a heated debate? Imagine this: while these eco-friendly alternatives are under scrutiny, something much more harmful continues to roam freely on our streets. You might wonder, isn’t this against the progress the UK has made recently? Well, you’d be right. Over the past few weeks, there’s been uproar over this perplexing turn of events. Has Coventry lost its mind? Why did this happen in the first place, and, more importantly, what can be done to stop other cities from falling victim to the same mistake? Why Is Coventry Banning E-Bikes? The question that you’re probably asking yourself is, why has this happened? Well, according…

  Have you ever dreamed of living in a city where cycling is the norm? A city where bikes outnumber cars and cycling feels safe, easy, and enjoyable? Well, that dream is becoming a reality in many cities around the world. Three European cities have shown that with the right policies, infrastructure, and attitude, biking can be a viable, convenient, and desirable option for urban transportation. These Cities Have More Bikes Than Cars Cities with more bikes than cars – it seems like a long-forgotten concept. But at the start of the 20th century, it was completely normal. In fact, bicycles were the main form of transport in most cities. Not too long ago, the streets echoed with the whir…

Italy is known for many things – its rich history, beautiful architecture, and of course, its world-renowned cuisine. But did you know that Italy is also home to some of the best bicycle manufacturers in the world?  In this article, we will be taking a closer look at the top 20 Italian bicycle brands that have been creating and innovating for years. From classic road bikes to modern e-bikes, many Italian bike brands are vying for your attention. So, without further ado, let’s dive into the world of Italian bicycle brands and discover what makes them so special. Are Many Bikes Made in Italy?  Italy has a long history of producing high-quality bicycles and today many brands are still based…

Gravel bikes have flooded the market in the last decade, as have e-bikes. It’s no surprise that the electric gravel bike has become a popular option for people who love adventure, but fancy the added support of a motor. After all, who doesn’t want to go further and faster while riding off road? No one. That’s why we’ve compiled this guide to help you find the best gravel electric bike to suit you, no matter your budget or taste. Best Gravel E-Bikes Customisable and streamline Ribble Gravel AL e A great customisable option for those wanting an aluminium gravel electric bike with a compact battery and motor Check Price Read More Sleek, carbon and fancy Trek Domane+ SLR 7 AXS…

Have you wondered why bicycle wheels come in different sizes? Why some models of mountain bikes have a choice of 26 inch diameter or 29 inch diameter rims? Do you know your rotational energy from your gyroscopic stability?  The bike is a fascinating, ongoing physics experiment. In its simple terms, to move forwards you’re only adding the physical capabilities of the body to the relative simplicity of the mechanical advantage gained whilst pedalling.  From this template, it’s been relatively simple for boffins to experiment, research and develop those terms learned in science lessons. They’re investigating acceleration, air and wind resistance, inertia, aerodynamics and friction.  But then lower-cost testing by passionate enthusiasts out of a Californian garage and an accident of…

Hybrid bikes are often described as versatile or adaptable. Perhaps it’s no surprise then, that hybrid bikes are the most popular bike type available today. Fast enough for speedy road rides but also rugged enough to pop off onto some rougher surfaces, hybrid bikes are great for all manner of trips on two wheels. Within the hybrid bike category, there are further sub-disciplines to look out for, plus key features that may or may not suit you and your rides. Read our guide to find out more. Best Hybrid Bikes Focus on comfort BEST OVERALL: Giant Cypress Including a suspension seatpost and adjustable stem, this hybrid bike adapts to riders of different shapes and sizes. Check Price Read More Adjustable…